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As the medical device industry continues to face a rapidly changing environment, Medical Education groups should reshape their approach to deployment of CME programs. Best Practices, LLC undertook this benchmarking study to examine emerging Medical Education trends at medical device organizations regarding funding and program types. This study also provides benchmarks around the proper size, resources needed and structure for Medical Education groups.
Study Snapshot Eight managers who support medical education at 6 medical device companies participated in this benchmarking study. More than 50% of participants are at the level of director/senior director, with another 20% being managers. Two-third of the participants are from the U.S.
Key Findings · A Hybrid Structure Is Favored for Organizing Medical Education Groups: Half of medical device benchmark partners use a hybrid structure for their medical education groups. These companies have oversight at a corporate level, as well as at a business unit. · Medical Device Focus On Non-accredited Programs: Device companies allocate 75% of the total Medical Education budget to non-accredited programs, of which 67% is for programs delivered by the companies.